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One simple change led to a significant, measurable increase in our conversion rates. For years, at the bottom of every single web page on our web design & internet marketing site was a call to action. Each one of those calls to action was a unique link that led to our contact form. “Contact us [...]..

Details: http://feedproxy.google.com/~r/flyteblog/~3/LBZJNTSQ254/how-i-increased-our-conversion-rate-50-in-30-days.html

The most important channels today are search, social & mobile. Here’s a conference with all three. If you’ve been following this blog for a while you know that for the past few years I’ve been running a conference called Social Media FTW with a couple of friends. We retired that brand after three successful years but [...]..

Details: http://feedproxy.google.com/~r/flyteblog/~3/4iOsb_PR_xw/change-isnt-coming-its-here.html

Looking for a biking adventure in Maine? Check out the new Bike Maine site. Whether you live in the Great State of Maine or are “from away”, biking in Maine is a beautiful, rewarding activity.  The new website from the Bicycle Coalition of Maine is here to support you, no matter what you’re looking to [...]..

Details: http://feedproxy.google.com/~r/flyteblog/~3/QGkXBBnOvbw/the-bicycle-coalition-of-maine-launches-new-website.html

Some people hate Brussels sprouts, others hate stringing words together. That’s what writers are for. But everyone’s a writer, right? With all the slapdash content on the Web, it would appear to be the prevailing opinion. But even if the blank page doesn’t send you screaming into the night, you’re better off hiring a professional. [...]..

Details: http://feedproxy.google.com/~r/flyteblog/~3/2AVlwP5hkPw/top-ten-reasons-to-hire-a-professional-copywriter.html

Northern New England Poison Center gets a WordPress Makeover. Recently flyte launched a website for the Northern New England Poison Center on WordPress. Visitors to the site can quickly get information on poisons from A to Z or watch presentations from a growing library of recorded webinars, like this one on bath salts. There’s also a [...]..

Details: http://feedproxy.google.com/~r/flyteblog/~3/zHT-_zwhO0I/northern-new-england-poison-center-is-ready-to-help.html

Uncovering “long tail” search terms that drive traffic to your site with Wordle. I recently discovered that Google Analytics has a tool where you can generate a keyword cloud to display the keyword phrases that drive traffic to your website. However, because it treats each keyword phrase uniquely rather than looking for specific words within [...]..

Details: http://feedproxy.google.com/~r/flyteblog/~3/qNgzrQ0GeBE/visualizing-your-best-keywords-with-wordle.html

Can you make money from your blog? Dear Rich, I have a full time job, but I’m very passionate about staying healthy, eating right, and exercising, all on a limited budget. I want to start a blog so I can share my story, provide tips and advice, and help others.  I also want to make [...]..

Details: http://feedproxy.google.com/~r/flyteblog/~3/ZpL5VdAikcc/blog-monetization-how-do-you-make-money-from-your-blog.html

Can you really learn social media at a virtual event? A few years ago I attended the first Social Media Success Summit (aff). It was a virtual event where you could “attend” from your desktop, watching social media experts talk about Twitter, Facebook and blogging. As you can see from the video below, I had my doubts [...]..

Details: http://feedproxy.google.com/~r/flyteblog/~3/yhFUkYXvbgM/should-you-attend-the-social-media-success-summit.html

How many apps have access to your Facebook account? How can you delete them? To be able to vote for a co-worker’s dog as “cutest ever” or something like that, I had to give 1-800-FLOWERS an unhealthy amount of access to my Facebook account. Not wanting to disappoint Joan (especially since she has access to [...]..

Details: http://feedproxy.google.com/~r/flyteblog/~3/6O_m8byXtKE/how-to-remove-apps-from-your-facebook-account.html

How can you use QR codes for marketing and lead generation? (Hint: throw in a leg of prosciutto.) That was the question that we pondered as we worked on a pilot program with Braden Buehler of Narrative Design for The Rogers Collection, a Maine-based importer of luxury foods. They wanted to promote Pio Tosini’s prosciutto [...]..

Details: http://feedproxy.google.com/~r/flyteblog/~3/kIWVTEPNm1s/how-to-run-a-qr-code-campaign.html