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Category: Techno News

  • Top 50 Most Viewed U.S. YouTube Channels • Week Of 11/21/14

    elephant-14-lion-attack-new-york-postDisneyCollectorBR is in first place on the U.S. charts for its ninth week in a row. The YouTube destination for toddlers who want to watch adults playing with children's toys received a more-than-decent 11% bump in views to top out at more than 102.4 million views in the last seven days. Taylor Swift jumped up a spot to claim the second place position. The international pop star witnessed a 43% week-over-week increase in views to end the seven-day stretch with more than 84.7 million views. The Ellen Show is next up in third place. Ellen DeGeneres' syndicated talk show's home on YouTube saw a slight 4% slip, but still racked up more than 58.1 million views on the week. MarkiplierGAME is up next in fourth place. The gamer also saw a massive 43% uptick in views and scored more than 47.3 million views on the week. And rounding out the Top is Katy Perry. The second international pop star on the list stayed relatively constant with her channel's view count and ended the week with more than 42.4 million views. Top Gainers The honor of our Top Gainers in the U.S. this week goes to the New York Post. The YouTube home of the newspaper originally founded in 1801 by Alexander Hamilton (#FunFact) stumbled upon a viral hit in its upload of "Young elephant survives attack by 14 lions". The fascinating Zapruderian footage quickly racked up an eight-figure view count and is almost solely accounted for the NY Post's channel's 2,119% week-over-week increase in views. The channel amassed more than 20.4 million views on the week and claimed the #34 spot on the U.S. chart. Channel Distribution The top 50 most viewed U.S. YouTube channels this week amassed a total of 1,509,784,832 views. Here's the distribution of those channels by multi-channel network

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  • Indie Spotlight: ‘Tech Boom!’ Takes On Preposterous Bay Area Techies

    tech-boomThis week, we discussed the return of Everything But The News, a smart web series that makes fun of West Coast tech trends. At the same time, there's another web comedy that also has its eye on Silicon Valley. That series is called Tech Boom!, and the seven episodes it has released so far take on self-satisfied tech-heads. It is easy to compare Tech Boom! to Silicon Valley, Mike Judge's satirical look at all the hot air blowing around the Bay Area. Sure enough, Jack Birmingham, Loren Risker, and Hector Escarramán's web series does share some things in common with the HBO sitcom; for example, they both execute similar self-driving car gags. At the same time, Tech Boom! has more of an interest in the sheer insanity of the Silicon Valley tech scene. "There's been such a constant flow of bizarre, frustrating, and shameless behavior on display to draw from," Birmingham told SF Weekly. "Some of it, like the Sarah Slocum "tech hate crime" stuff or the Dropbox guys, is just so weird (disastrously weird, even) that it already feels like an absurd comedy skit." Billingham's philosophy is put on display in Tech Boom!'s strongest episodes. Take, for example, the most recent installment, which applies jargon-y buzzwords to a marriage. It's a ridiculous concept, but how far does it actually stray from the already-ridiculous reality the series is based on? In that sense, Portlandia--not Silicon Valley--is the TV show Tech Boom! resembles most

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  • ‘Minecraft’ Videos Have Totaled 47 Billion Views To Date

    minecraftMost people who follow YouTube trends know that Minecraft--Mojang's highly-addictive open-world video game--is the single most popular game on the site. Creators who base their entire channels around the game regularly crack our Tubefilter charts, and popular videos about the game draw millions of views. A report from ReelSEO quantifies just how big Minecraft is. According to data sourced from Octoly, Minecraft fan videos reached 31 billion views by June 2014. Since then, the game's audience has continued to grow at a rapid pace, and now, Minecraft videos have amassed more than 47 billion views on YouTube. The "fan videos" referred to in the report simply refer to any videos that don't come directly from Mojang's official YouTube channel. While Mojang does have its own online presence (the company was recently acquired by Microsoft), more than 99% of Minecraft video views on YouTube come from fans of the game, who use it as the subject for "Let's Play" walkthroughs, multiplayer competitions with friends and fellow YouTubers, and animated music videos. As a chart from Octoly shows, Minecraft's share of the YouTube gaming market dominates other popular video game titles. When that chart was collected back in June, only three other games had more than five billion views, and Minecraft had more views than those three games combined

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  • Just In Time For Thanksgiving, Facebook Invites Users To “Say Thanks”

    Facebook-Say-Thanks-Video-ToolFacebook has a new video tool very fitting for the upcoming holiday season. The social media site launched its “Say Thanks” feature which allows users to create and send thank-you videos to friends and family. Like Facebook’s “Look Back” videos highlighting the site’s past ten years online, the “Say Thanks” feature encourages Facebook users to create a personalized video greeting to remember the good ol’ times with a specific friend or relative. Users can select a recipient from their friends’ list, choose a video theme, and then insert pictures and wall posts related to the sender and recipient’s relationship. Facebook then compiles everything into a preview, letting you edit the video before you post it to your timeline. While the video automatically tags the friend or family member you selected, privacy settings do allow you to select if your entire network sees the video or just the intended recipient

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  • Report: A Fifth Of 2014′s Most Shared Ads Were Sports-Themed

    Unruly-2014-Top-20-Global-Social-Video-Ad-SharesUnruly discovered how obsessed the online masses were with sharing sports-related ads this past year. The marketing technology company released its Top 20 Global Social Video Ads Chart and noted how a fifth of 2014’s shared videos were sports-themed. The most-shared video was Activia and Shakira’s “La La La” ad/song combo with over 5,819,822 shares across Twitter, Facebook, and other online platforms. Those numbers now make it the most-shared ad of all time, beating out Volkswagen’s 2011 Super Bowl ad “The Force” (which held its top position for three years with 5,278,399 shares). “Activia’s collaboration with Shakira for the video ‘La La La’ rose to the top by capitalizing on World Cup fever and the current trend for ‘trackvertising,’ where a brand and musical artist co-release a video which is both a musical track and an ad,” explained Unruly’s US branch President Richard Kosinski, in the release. “Musical choice can play a critical part in success or failure because it offers a shortcut to emotional engagement with the viewer and eliciting an intense emotional response is the best way to generate social shares. Releasing the spot with Shakira - who this summer became the first person to reach 100 million Facebook likes - and tying the campaign to a social cause by partnering with the World Food Programme all contributed to the success of this record-breaking video.”

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  • James Patterson Promotes New Book With Web Series On ‘Fred’ Channel

    house-of-robotsOn November 24th, prolific author James Patterson will release House of Robots, his latest work of young-adult fiction. The book's launch, however, won't be limited to print. Four days after its arrival, Patterson and Collective Digital Studio will debut a web series of the same name, which will be available on the Fred YouTube channel. House of Robots tells the story of Sammy, a fifth grader whose life changes when his mother invents an intrusive, error-prone robot named E. The web series, which is animated in a claymation style, will illustrate specific scenes from the book. Its trailer is now available on the recently-relaunched Fred channel, which has more than 2.3 million subscribers. The House of Robots web series continues an existing relationship between Collective DS and Patterson. The media company and the bestselling author are also working together to develop a web series version of Maximum Ride, Patterson's highly successful series of YA novels. Patterson isn't the first big-name author to use YouTube as a promotional tool for a new book. In October, Lemony Snicket used a "choose-your-own-adventure" style series to drum up awareness for Shouldn't You Be In School?, his most recent prequel to A Series of Unfortunate Events

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  • Hemingway Foundation Turns Author’s Novels Into 15-Second Instagram Videos

    Ernest-Hemingway-Foundation-Instagram-CampaignWhat would famous novels look like today if made into short video clips? The Ernest Hemingway Foundation of Oak Park of Illinois can show what three books would look like with their 15-second Instagram renditions of Hemingway’s top titles. The Foundation partnered with ad agency Ogilvy and Mather in Chicago to create the super-short versions of A Farewell to Arms, For Whom the Bell Tolls, and The Old Man and the Sea. The 15-second video ads contain eye-catching animations and manage to get across the main point of each novel in a compelling (if not slightly humorous) way. According to the foundation, it debuted the Farewell to Arms ad specifically to commemorate the 100th year anniversary of the beginning of World War I back in 1914. But the Instagram campaign was made for more than just remembrance. MediaBistro’s Agency Spy notes the Foundation wanted to make Hemingway’s works seem more appealing to today’s younger generation and encourage millenials to pick up the books themselves

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  • Top 50 Most Viewed YouTube Channels Worldwide • Week Of 11/21/14

    Taylor-Swift-Blank-SpaceIt's another installment of the weekly Tubefilter Chart of the Top 50 Most Viewed YouTube Channels Worldwide and familiar channel takes a commanding lead in the top spot. Chart Toppers For its second week in a row, every toddler's favorite YouTube channel featuring videos of adults playing with children's toys is in the #1 spot on the charts. But this time, it's in the #1 spot with a nine-figure view count. DisneyCollectorBR played its way to more than 102.4 million views in the last seven days. Jumping up second place is Taylor Swift. The twentysomething pop star's new album 1989 continues to get a ton of plays on YouTube and helped net Swift's channel more than 84.7 million views on the week. Felix Kjellberg's PewDiePie is up next in a very unfamiliar third place position. The Let's Play gaming channel scored nearly 80.7 million views on the week. The Ellen Show slipped down to the #4 spot. The YouTube outpost of Ellen DeGeneres' nationally syndicated daytime talk show ended the week with more than 58.1 million views. And rounding out the Top 5 for the fourth week in a row is LittleBabyBum. The UK-based channel that watches like a Top 40 for classic children's songs amassed more than 52.9 million views during the week. Top Gainers The honor of one our Top Gainers this week goes to Taylor Swift. The 24-year-old country-turned-international-pop star released her latest music video "Blank Space". The four-minute and 33-second upload in which "no animals, trees, automobiles or actors were harmed" during the production (at least that's what it says in the YouTube description, though there may have been some broken hearts) quickly racked up an eight-figure view count and helped Swift's channel see a 43% week-over-week increase in views. That equals out to 84.7 million views on the week, which was good enough for the #2 spot on the chart

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  • ‘Atari: Game Over’ Documents Video Game History On Xbox

    atari-game-overMicrosoft has completely shut down Xbox Entertainment Studios, but at least one of the bygone studio's projects has still managed to see the light of day. Atari: Game Over, which chronicles the disastrous impact of the 1982 E.T. video game often regarded as the worst of all time, is now available on Xbox 360 and Xbox One. Atari: Game Over's subject is one of the most famous urban legends in video game history. The E.T. game was so poorly received that, in 1983, Atari decided to bury hundreds of unsold copies at a landfill in Alamogordo, New Mexico. This story remained the stuff of legend until 2013, when an excavation effort run by Fuel Industries turned up the long-discarded cartridges. Atari: Game Over, directed by Zak Penn, shares this story with viewers and includes interviews with Howard Scott Warshaw (the designer of the E.T. game) and Atari founder Nolan Bushnell. Xbox owners can view the film directly from their consoles. For the rest of us, it's available on the Xbox website, though viewing it requires both the Microsoft Silverlight plugin and a Microsoft account. Atari: Game Over became the first original project announced by Xbox Entertainment Studios when it was revealed in December 2013. The film drew attention thanks to its high-profile producers, Jonathan and Simon Chinn; Simon also produced Academy Award-winning documentaries Man on Wire and Searching for Sugar Man

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  • Pizza Hut Partners With Fullscreen Creators To Develop New Menu Items

    Pizza-Hut-Fullscreen-JackandJack-Rooster-Teeth-Andrea-RussettPizza Hut wants to bring pizzas created by online media stars right to your door. The food company teamed up with three of Fullscreen’s biggest creators (Jack & Jack, Andrea Russett, and Rooster Teeth) to create all-new signature pizzas. The deal is part of Pizza Hut’s initiative to revamp its menu and introduce new ingredients. Surprisingly, none of the Fullscreen creators selected by Pizza Hut are food vloggers. But that didn’t stop any of them from creating some delectable-looking pizzas. Jack Johnson and Jack Gilinsky (together known as Jack & Jack) were the first digital celebrities to make a video about their pizza-making experience. After taste-testing several of Pizza Hut’s newest dishes, the duo (who boast over 4.7 million collective Vine followers) sat down to develop their very own creations. What resulted was the Jack J Pizza with Salami and the Jack G Pizza with Meatballs

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